Swatch Art Journey

Embark on an incredible journey

with MoMA, Magritte, Louvre Abu Dhabi, and Le Gallerie Degli Uffizi

MoMA

MoMA embodies our love for trailblazing artists. Our Swatch x MoMA Collection honoring 100 years of Roy Lichtenstein sings with striking colors, Ben-Day dots, and comic-inspired pop art style.

magritte

No artist captured playful provocation quite like surrealist René Magritte. His iconic, thought-provoking imagery makes for truly eye-catching watches that seem to whisper “Nothing is as it seems.”

Louvre Abu Dhabi

This unique collaboration celebrates the power of nature with two works in one. Hokusai’s print “The Great Wave Off Kanagawa” shines on the front, and imagery from the astrolabe by Muhammad ibn Ahmad Al-Battûtî adorns the underside.

Le Gallerie Degli Uffizi

Botticelli, the master of beauty. Our Gallerie Uffizi collab watches capture ethereal Renaissance romance with two of Botticelli’s masterpieces, “Birth of Venus” and “Allegory of Spring.”